Three digital cameras are displayed side by side against a vibrant, blurred red and purple background, with the central silver and black camera prominently in front.

Major Japanese camera retailer Map Camera just published its August sales rankings for new and used cameras. Not for the first time this year, Fujifilm has achieved the top spot in the sales rankings. In July, the X half was the most popular new camera. In August, Fujifilm retained its title but the X half dropped its crown.

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